A couple of weeks ago I was invited by Sears to travel to New York City for a Summer Carnival hosted by Sandra Lee, to celebrate the launch of Sandra's new home collection currently available in Sears and Kmart.
Sandra Lee is a bestselling author, entrepreneur, and TV star. She has a keen eye for what women want in home entertaining, with almost 200 items in her collection, that are affordable, and stylish. The items range from storage, utensils, and tableware, to small kitchen appliances, bakeware, and textiles. The signature red and white items are perfect for year-round entertaining, you can not only use them for holidays such as Valentine's Day, and Christmas, but throw in some blue for 4th of July, and add bursts of color with napkins, tablecloths, and other assorted items to brighten up your summer entertaining.
Upon our arrival in New York City and checking into the Fitzpatrick Manhattan Hotel we (the 21 bloggers in attendance) headed to Café Centro to meet with the Sears team where we enjoyed a lovely dinner and cocktails, and spent some time meeting the other bloggers. Guest speaker Mark Bonchek, SVP of Communities and Networks at Sears Holdings discussed the future of social media.