The Benefits of Pretend Play with LEGO® Friends

by Tonya Staab

Whether building LEGO, creating towns to interact with or watching movies, there are so many pretend play benefits with LEGO.

I was selected for this opportunity as a member of Clever Girls Collective. The content and opinions expressed here are all my own.

My kids don’t have a lot of toys. They receive cars and dolls from friends and family for their birthday and Christmas, but if you walk into their playroom you will find lots of imaginative play items. There are whiteboards and chalkboards, LEGO, a puppet theater, keyboard, books, television, and a computer. I’ve always encouraged them to use their imaginations and create, whether it be building structures, pretend play, or art and crafts.

LEGO Friends popsicle cart

LEGO is such a big part of Marisol and Flynn’s life. Here are some of their favorite activities:

  • Playing at Legoland (where we are members)
  • Building and playing with their LEGO creations
  • Reading the LEGO Club Magazine
  • Flipping through the latest catalog marking off the sets they want next
  • Watching LEGO movies

Aside from LEGO® Friends, they also collect LEGO® City, LEGO® Creator, LEGO® Monster Fighters, LEGO® Minifigures, and LEGO® Chima. They have so much LEGO that I’ve been constructing a table for them to build, display, and play with their creations in the garage. Somewhere that all of the sets can become one big happy LEGO family. Where the LEGO® Friends Dolphin Cruiser can sail past the LEGO® Creator Seaside House while the LEGO® City Coast Guard Helicopter flies overhead.

Until I’ve finished constructing and painting their new LEGO zone though, Marisol has some of the LEGO® Friends sets on the old train table in the playroom. This is only about half of what she has. She can’t fit it all on the table and still have room to play. Clearly I need to stop procrastinating and actually finish their new table.

a LEGO Friends town built on an old train table
the LEGO Friends lemonade stand
the LEGO Friends Cafe set
LEGO Friends backyard grill and lawnmower set
LEGO Friends campfire smores sest

LEGO provides them with hours of imaginative play.  They engage with customers at their cafe and stores, sell lemonade to passers-by, go camping, cook s’mores, build sandcastles, and care for horses.

children playing with a LEGO Friends town

About LEGO® Friends

LEGO® Friends is a collection of building sets that blend the iconic LEGO construction experience with stories, settings, and themes. They are designed to meet children’s desire for creativity and a highly-detailed, character-based world. Since its launch in 2012, LEGO® Friends has dramatically increased the number of girls building with LEGO bricks and enjoying the benefits of construction play.

girl building a LEGO Friends set
The LEGO Friends citrus cafe set

With a shared vision of unleashing confidence through accomplishment, LEGO® Friends has teamed up with Girls on the Run®. GOTR is a physical activity-based positive youth development program to inspire girls everywhere to achieve their limitless potential. Girls are using LEGO Friends bricks and elements to tell stories, embrace their differences, and find strength through connecting.

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